Targeted optimizations with measurable results
Speed and stability
Goal: LCP < 2.5s and CLS < 0.1 on key templates.
How we do this
- Optimizing images and lazy loading
- Caching and CDN, minimal plugins and clean theme code
- Template profiling and query cleanup
- Monitoring and alerts on vitals and error rates
UX and navigation
Guideline: visitors find what they need in 3 clicks.
How we do this
- Clear navigation structure with menus and breadcrumbs
- Reusable blocks and consistent calls
- Search and filter where it makes sense
- Accessible contrast, labels and focus
Pages that convince
Note: structure of headings, internal links, and structured data. This is also the basis of your findability.
How we do this
- Intros, heading hierarchy and visual accents
- Clearly display USPs, delivery and inventory
- Related items and internal links
- Apply schema where it adds value
Measuring and privacy
Measurements that are correct and GDPR properly arranged.
You keep an overview and control.
Guideline: clear goals and consent established.
How we do this
- Events for forms, CTAs and scroll
- Consent Mode or privacy-friendly analytics
- Roles and rights, updates and backups
- Regular reporting without noise
Roadmap to quick wins
We'll start with a baseline assessment of performance, UX, and content. You'll receive a prioritization matrix and a plan in short sprints. This way, you'll see results quickly and we'll keep things manageable.
- Baseline measurement and priorities per template
- Improvements in 1- to 2-week sprints
- Clear results and next steps
Sometimes the baseline assessment shows that the foundation of your website is no longer sound. In that case, having a website built is often wiser than endlessly continuing to optimize.
Our solutions
Choose the optimizations that yield the most value now. We work iteratively and keep management simple, with metrics you understand.
Would you like to see a broader overview of what we do with websites? All our website solutions are clearly listed together on Websites & web design .
Speed & performance
UX & navigation
Page optimization
Checkout optimization
Technical cleanup
Plugin and theme auditing, query cleanup, and caching or CDN. A clean foundation that's easier to manage.
Measurement & Privacy (GDPR)
What you get
Website optimization goes beyond technical tweaks. You'll receive a clear plan, a secure foundation, and insight into results, so you can continue independently after the process.
Would you like us to actively continue monitoring that foundation afterwards? Then WordPress maintenance & management fits in perfectly.
Baseline measurement & priorities
What you notice : you know exactly what needs to come first and what can wait.
Roadmap in sprints
What you notice: improvement without the organization grinding to a halt.
Clean technical base
What you notice: predictable behavior and less hassle with updates.
Measurement plan & dashboards
What you notice: you can track improvement in black and white.
Staging & secure deployment
What you notice: no surprises in the live environment.
Documentation & transfer
What you notice: you don't have to call for every small change.
Portfolio
Frequently asked questions
What will you tackle first?
We start with a baseline assessment: vitals, UX, and technology. Then we prioritize quick wins on crucial templates and create a short roadmap in sprints.
How long does website optimization take?
You'll often see the first improvements within 2 to 4 weeks. The turnaround time depends on the number of templates, plugins, and desired scope.
What exactly do you measure?
We set up events and goals like form submissions, CTA clicks, and scroll depth. You'll receive dashboards you understand and receive regular updates.
Will everything remain GDPR-compliant?
Yes. We use Consent Mode or privacy-friendly analytics, encrypted connections (SSL), and roles or permissions. We have a data processing agreement for hosting and maintenance.
Is there downtime during optimization?
No. We use staging and schedule deployments outside peak times. A rollback is available if there are any risks.
Does this also work for web shops?
Yes. We optimize product overviews, product pages, and the checkout. Think fewer fields, faster search, and clear delivery information.
Can you also make connections faster and more stable?
Yes. We prevent blockages caused by queues and retries, and we set up logging and alerts. This falls under technical cleanup and performance; you don't have to figure out exactly where the problem is yourself.
What does it cost?
After a brief introduction, you'll receive a transparent proposal with scope, schedule, and deliverables. You choose the pace for each sprint.
Plan your next step
Briefly tell us what you'd like to improve. We'll brainstorm with you and send you a proposal tailored to your situation.
